Fiat Toro: the right product
There are many reasons to believe that the Toro is going to be a hit.
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Category Archives: Fiat
The new Aegea-Family and its implications for the B-Segment
Fiat Europe gets ready for the launch of its all-new C-Segment family. The first reveal took place in June at the Istanbul motor show when the brand showed the Aegea […]
Fiat India struggles to meet its targets. Analysis.
India is a key market for any car maker and FCA has problems there. The group is represented by only one brand, Fiat, and it hasn’t been able to occupy […]
The other side of Fiat brand: a low-cost range?
Due to several reasons, Fiat brand faces a new direction in terms of its positioning. The Fiat 500 success explains one direction, in which the brand wants to become aspirational […]
São Paulo Motor Show 2014: Jeep Renegade and new Fiat Uno
The most important motor show in Latin America is getting ready to host two important launches. The São Paulo Motor Show will take place from October 16th till the 26th […]
Fiat-Chrysler and Mitsubishi?
This year has been full of news for Fiat. It started with the expected announcement of the final merge between Fiat and Chrysler groups. Then the new name and the […]
Ecco the new Fiat Ottimo
Carnewschina.com has just released the very first pictures of the all-new Fiat Ottimo, the hatchback version of the Viaggio. It is the second locally produced Fiat, and is expected to […]
The new B-SUVs to save Fiat
This is mere speculation. But it is my belief that the next Fiat 500X and the Jeep B-SUV will be a big success that will save Fiat market share in […]
Looking for solutions. The case of Fiat India
For the second month in a row, Fiat India sold more than 1.000 units, up a massive 66% on September 2012, and 8% on August 2013. It was the second […]
A premium German against the Fiat 500?
The incredible good situation of premium brands in current European mess could be a good business example of how to deal with crisis. Audi, BMW and Mercedes haven’t just resist […]
