Will Jeep be able to double its sales by 2022?
Jeep has been the key brand of the financial success of FCA during the last 9 years. Many things have happened since 2009, when the brand was acquired by Fiat […]
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Category Archives: Sales
FCA 2018-2022: a plan that makes sense
There is one main conclusion from the new 5-year plan of FCA: it makes sense. The company laid out the details of how and what it will do within the […]
Maserati sales shrink as Levante loses appeal
Bad news for Maserati. Its global sales recorded a big drop during the first quarter after dealing with lower demand for its key product, the Levante. In the year when it […]
Stelvio & Giulia boost Alfa Romeo global sales in 2017. But for how long?
Following with the 2017 global results by brand which have included Fiat, Jeep and Ram so far, it is time for Alfa Romeo. For the first time in 6 years, […]
With almost 700k units sold in 2017, Ram emerges as another key brand of FCA
FCA is earning more money but selling fewer cars. That’s the main conclusion of its annual results for 2017. As the group continues to improve its profits in North America, […]
Fiat brand grows by 1,1% in 2017. It needs new cars.
Fiat may not be attractive and not even profitable, but it is the biggest brand in terms of sales volume. My own figures indicate that 1,52 million units were sold/delivered/registered […]
Jeep’s growth slows down as current range is not enough
Jeep is the only truly global brand of FCA with presence in all of the regions where the group operates. Unlike Fiat brand which is only popular in Brazil and […]
2017 results: SUVs don’t drive FCA global sales growth
In contrast to the global trend, Fiat Chrysler’s tiny growth last year wasn’t due to SUVs. The data collected from different sources (97% of total) shows that for the first […]
My own forecast: FCA will sell more than 5m cars in 2018. Happy new year!
FCA was supposed to sell 7 million cars in 2018 based on the latest plan revealed in May 2014. As expected, the company will not meet that target, which was […]
Fiat brand is the main obstacle for an eventual sale of FCA
The continuous rumors of an eventual sale of FCA group to another car maker are missing one important thing. It is clear that before stepping down, Marchionne wants to leave […]
