Fiat Panda Trussardi and the impact of special editions

Does the market wants a “luxury” Panda? and, what is the effect of these special editions?

The Centoventi might not be enough to offset the negative effect of Jeep on Fiat

The Fiat Centoventi is a big surprise. The brand had not presented a concept car in Geneva motor show since 2011 when it revealed the Fiat 500 Coupe Zagato Concept. Unlike other projects, they managed to keep the secret until the very last moment, when pictures of the covered car started to circulate right before […]

Jeep to outsell Fiat for the first time

The latest results from USA and Italy indicate that there is a big change within FCA brands. Following my own forecast for this year, Jeep is set to become the group’s largest brand by sales volume by the end of this year. It would be the first time that the Fiat brand doesn’t lead the […]

Fiat brand is the main obstacle for an eventual sale of FCA

The continuous rumors of an eventual sale of FCA group to another car maker are missing one important thing. It is clear that before stepping down, Marchionne wants to leave solid finances attractive enough to be acquired by another big player. The last quarter results confirm this attempt of improving the profitability and cash generation. […]