2018 results: Jeep keeps ahead but doesn’t meet the targets

Thanks to the boost of new launches and the better economic conditions in some key markets, Jeep posted a new sales record in 2018. After the bad results in 2017 when the brand’s volume did not grow following a “lousy job” in Europe and the lack of new products in North America, they are back […]

FCA global sales 2018: Jeep & USA drive growth

It was a quite challenging year for the global car industry and its players. The trade tensions among the biggest economies, the political changes occurring in key markets, and the new threats to the status quo, had a big effect on the position of many carmakers. The world is now heading to an unknown scenario […]

Will Jeep be able to double its sales by 2022?

Jeep has been the key brand of the financial success of FCA during the last 9 years. Many things have happened since 2009, when the brand was acquired by Fiat Group and made part of a big global player. As a SUV brand it has already the appealing to gain consumers all over the world. […]

Jeep’s growth slows down as current range is not enough

Jeep is the only truly global brand of FCA with presence in all of the regions where the group operates. Unlike Fiat brand which is only popular in Brazil and Europe, the American SUV brand has been gaining market share during the last years thanks to the localization of production in key markets. In 2009, […]

Jeep continues to fuel FCA’s global expansion

The first half results revealed that FCA is becoming more dependent on US car market and Jeep. The group’s revenue, profits and shipments recorded mix results as the good results in Europe were offset by the drop in Brazil, while North America heads to stabilization. What is clear is that this year FCA will not grow […]