Car industry is great. The continuous innovations and its importance in most of the global economies make of it an interesting source of business strategies. Cars are part of human landscape but not all societies are well prepared for this. Transportation is becoming an essential issue for both, developed and developing countries, but challenges and opportunities may vary in every single market. The role of automakers, governments and people is crucial for the future of this complicated and fascinating industry.
Since 1899 Fiat has been an important player in the world of cars. It has been a referent with its ability to move forward, in spite of the many difficulties it can encounter, and its tenacity and passion for building cars and making out of them not only means of transport but a lifestyle. Certainly it will keep playing its role of innovative, original and passionate car manufacturer as it will encourage future trends with smartness and creativity.
Fiat means creativity, ideas and beauty all together in 4 wheels. Since my early age I figured out that even if it is always in trouble, the Fabbrica Italiana Automobili Torino, now the big FCA, finds the way to keep going by innovating and creating the most beautiful cars on earth. In the past, the wonderful Fiat Topolino, Nuova 500, 600, Multipla, 124, 126, 127; the fantastic Alfa Romeo Disco Volante, Giulia, Montreal, 75; the glorious Lancia Delta Integrale, Aurelia, Stratos, Flaminia; and more recently the unique Fiat Multipla, the beautiful Fiat 500, the original Fiat Bravo/Brava; the gorgeous Alfa Romeo 156 and 159, the 147, 8C and 4C; the fancy Lancia new Delta; the absolutely amazing Maserati Quattroporte and Ghibli; the terrific Ferraris; and the great Jeep Grand Cherokee and Wrangler. They are all cars that make history as no others. I love them all and that’s why I created this blog, to talk, to share my opinion and write about what the company is doing.
I am Felipe Munoz, a Colombian car passionate and designer based in Italy, with some years of work experience in Marketing and Finance fields as part of my studies in Accounting, International Business, Marketing and Finance. This blog is intended to express my passion for cars and in this case for Fiat Chrysler Automobiles through market researches, trends studies and data analysis of this amazing world of cars. If you want to contact me you can fill the form below and I’ll get in touch with you as long as I read your message.