60% of FCA sales are SUVs/Pickups
The car maker increased its dependence on these vehicles following some challenging times during the year.
Read More 60% of FCA sales are SUVs/PickupsAuthor: Felipe
A car industry passionate, with interests in marketing, benchmarking, industry data, trends. I like everything regarding new launches, new car registrations world wide. Marketing and finance professional with international work experience.
The new role of Fiat brand under FCA+PSA merger
Carlos Tavares intends to reposition Fiat as the ‘small car’ brand of the new group. It is likely that the strategy will place Fiat in a new field, away from its siblings – Peugeot, Citroen and Opel.
Read More The new role of Fiat brand under FCA+PSA mergerFCA+PSA to lead Europe’s most profitable segments
Both groups combined would create not only the world’s fourth largest car maker, but they would become Europe’s top-selling SUV and LCV/Vans auto group.
Read More FCA+PSA to lead Europe’s most profitable segmentsFiat Panda Trussardi and the impact of special editions
Does the market wants a “luxury” Panda? and, what is the effect of these special editions?
Read More Fiat Panda Trussardi and the impact of special editionsFiat 500 fails in USA: the product, stupid
FCA can manage the consumers in Europe through limited editions, and good marketing; they simply can’t replicate that formula in USA
Read More Fiat 500 fails in USA: the product, stupidFiat & Volkswagen EV plans don’t meet consumer needs
The EV plans announced by many auto makers include lots of products and promising mobility solutions. Fiat and VW plans feature models that are not aligned with the consumer needs.
Read More Fiat & Volkswagen EV plans don’t meet consumer needsSUV global sales fall in H1 2019. FCA loses ground
While total SUV global sales fell by 3.1%, FCA posted a decline of 8% during the same period, with its volume falling from 992,300 units in H1 2018 to 908,100 units in H1 2019.
Read More SUV global sales fall in H1 2019. FCA loses groundGlobal auto industry earns less in Q2-19, but FCA improves its position
The Q2 2019 financial results of 25 auto makers are the best proof that the global economic growth is rapidly slowing down.
Read More Global auto industry earns less in Q2-19, but FCA improves its positionEurope H1-19: FCA triples the volume sold by VW Group in the City-cars segment
With two models, Fiat was able to almost triple the volume sold by Volkswagen Group and its three models. The Italian-American automaker lost ground in most of the segments where it operates.
Read More Europe H1-19: FCA triples the volume sold by VW Group in the City-cars segmentFiat to sell 80,000 units of the Fiat 500 BEV. Is it possible?
In contrast to many of the models in its lineup, FCA has been successful in positioning the Fiat 500, selling a lot despite its higher price, and earning money. Will they also succeed with the electric version?
Read More Fiat to sell 80,000 units of the Fiat 500 BEV. Is it possible?