It is part of the group’s name and one of the most famous car brands in USA. But Chrysler is now facing one of its most difficult challenges: its survival. With only two models available and the lack of a clear plan about its future, many analysts wonder about its chances of surviving in an […]Read More Is Chrysler following the same fate of Lancia?
FCA was supposed to sell 7 million cars in 2018 based on the latest plan revealed in May 2014. As expected, the company will not meet that target, which was revised in 2016. By that time it was clear that Marchionne was being too optimistic or had a merger in mind. Today the company is […]Read More My own forecast: FCA will sell more than 5m cars in 2018. Happy new year!
The 2015 Chrysler 200 is the third major launch of Chrysler Group since Fiat’s era. First came the Dodge Dart in early 2012. Then it was the time for the new Jeep Cherokee, revealed in the first half of 2013. Finally Chrysler brand presented the all-new 200 sedan in March 2014 and the first critics […]Read More Why the new Chrysler 200 will be a boom and why it won’t come to Europe
This year has been full of news for Fiat. It started with the expected announcement of the final merge between Fiat and Chrysler groups. Then the new name and the headquarters. Then came the presentation of the industrial plan 2015-2018. This all happened at the same time Maserati experiences its best sales results ever, and […]Read More Fiat-Chrysler and Mitsubishi?
In the last weeks there was a rumor regarding a possible breakdown between Lancia and Chrysler brand. The information was based on the fact that there are no new coming products for Lancia in the next 2 years. The source includes the low sales volume that generate the Lancia Thema, Voyager and Flavia, as a […]Read More Lancia and Chrysler: a marriage for long
After months waiting for it, Chrysler will finally present the new 200 sedan in January 2014 at the Detroit motor show. The car was supposedly released in a private event with specialized press, and is expected to help Chrysler to gain more market share in the passenger car segments. A big part of the success […]Read More New Chrysler 200: conceived for 2 continents
With only 3 models (actually it isn’t the only brand of the group with a small range of products), Chrysler brand managed to sell more than 350.000 units in 2012. It isn’t a bad number for a brand that’s extremely dependent in one single market and offers only 3 models. Actually it is one of […]Read More Chrysler brand Sales 2012 Full Year Analysis
As European car industry faces its worst time ever, and Fiat is part of it, more than reading bad news I think we should all think of possible solutions no matter the impact they can have. Of course these are just ideas that come to my mind every time I read statements such as Marchionne’s […]Read More More possible solutions: the resurrection of Lancia
Today is a special day for Fiat-Chrysler Group. After some years dealing with unsuccessful joint ventures, the group has finally began its new age in China. Sergio Marchionne, Olivier Francois, and Mike Manley, among several others, have inaugurated the plant with their Chinese partner, Guangzhou Automobile Group in Changsha in central China. It is the place […]Read More China: the countdown has finished
Chrysler brand occupied an important place among best scoring brands of 2012 T0tal Car Score’s list. Total Car Score is a website that aims to classify and compare cars with scores given by important car analysts. They rank cars according to an aggregate score based on the most trusted automotive authorities available. In their latest report, […]Read More Chrysler, among best scored car brands in USA